Tag Archives: Lego

A few very eventful weeks after the grand unveiling of the latest collaboration, LEGO’s Super Mario licensed range is now available to pre-order, kicking off with the Adventures with Mario Starter Course. The new LEGO Super Mario product line features an interactive LEGO Mario figure that collects coins in real-life …

The LEGO Group and Universal Brand Development have unveiled the first LEGO set to be inspired by the global blockbuster franchise, Fast & Furious with the LEGO Technic Dom’s Dodge Charger. The new build is a 1,077-piece replica of the film franchise’s fearless street racer Dominic Toretto’s 1970 Dodge Charger …

The LEGO Group and LEGO Foundation have joined forces to address the critical needs of children as the globe continues to battle the COVID-19 pandemic, including a $50m donation to kids most in need and the launch of the #letsbuildtogether campaign. The initiatives have been established to aid all children, …

The ongoing coronavirus pandemic will not scupper plans to roll out 80 new brand stores across China, the LEGO Group has insisted, despite the impact the virus has had on supply chains, its LEGOLAND parks and global offices. Speaking with the Asia Times, the Danish toymaker has underscored its design …

LEGO has turned back the hands of time and looked to yesteryear for the resurrection of one of its most popular themes from way back when, with the announcement of its latest set to emerge from its LEGO Ideas platform, Pirates of Barracuda Bay. The latest announcement is one of …

Would you get a look at those… above… in the picture. Now this; this is what the new adult-targeted LEGO packaging looks like. So just take my wallet now. This little line-up is actually the newly announced LEGO Star Wars Buildable Model Helmets that arrives with the confirmation of a …

The LEGO Group and Nintendo have shed light on the teased partnership that got the rumour mills spinning at the start of this week with the reveal of a new building system that brings Super Mario into the physical LEGO world. Neither a video game nor a traditional LEGO brick-based …

Something fun is being built… is the tease that came from LEGO’s social media account in reference to a new partnership with the video game studio, Nintendo and a secret LEGO Super Mario project. The tease was drip fed via LEGO’s Twitter page yesterday, March 10 – now officially recognised …

LEGO appears to be bucking the trend of the toy industry, having reported record sales and a rise in profits in its latest financial results. The Danish toymaker has seen a strong demand for its Harry Potter licensed lines, as well as its LEGO City lines such as the Police …

An extensive LEGO exhibition is landing in Leicester next month, taking up residence in Hammerson’s flagship destination, Highcross, and marking a UK first for the show. Ryan McNaught’s Brickman Experience – the original of the Brickman’s four touring LEGO exhibitions – will showcase some of the world’s largest and most …