Tag Archives: lego super mario

Opinion | Foundation of success: What can retailers learn from the LEGO approach?

As global pandemics go, the onset of Coronavirus, while forcing many to navigate a treacherously rocky road to begin with, hasn’t fared too badly for the toy industry; a global business that has provided support and entertainment to families and children worldwide. Among some of the last year’s biggest successes …

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LEGO sees strong 2020 growth as digital-physical play blend pays off for the Danish toy maker

The LEGO Group is celebrating a 13 per cent growth in revenue for the year versus 2019, hitting DKK 43.7 billion (almost $7bn) in its year end 2020 results. The Danish toy maker has seen consumer sales grow an impressive 21 per cent over the same period, despite the challenges …

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LEGO, Spin Master, and Warner Bros among winners of the NPD’s Global and European Toy Industry Performance Awards

The LEGO Group, Spin Master, Mattel, and Warner Bros have been named among the winners of the NPD Group’s 2020 Global and European Toy Industry Performance Awards. The Danish toy maker took home the NPD’s Global Top Toy Manufacturer of the Year award, while its officially licensed LEGO Super Mario …

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LEGO launches new LEGO Super Mario building sets and collectable character packs

The LEGO Group has expanded its 2020 LEGO Super Mario line with the launch of a new line of sets and characters, including the Master Your Adventure Set, the Chain Chomp Jungle Encounter Expansion Set, The Pirhana Plant Puzzling Challenge Expansion Set, and more. Leading the newest line up, the …

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LEGO Super Mario and Kindi Kids top Tesco’s top ten toys for Christmas 2020

LEGO Super Mario has done it again,  cracking another retailer’s top ten toys for Christmas 2020, as the supermarket giant, Tesco reveals its own predictions of the wish list winners this year. Alongside the popular Nintendo and LEGO collaborative building set, toy vehicles and play-sets that “entertain children for longer”, …

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Hamleys reveals its Top Toy Picks for Christmas 2020

Classic brands such as Monopoly, Cluedo, Super Mario, and Play-Doh are tipped to cause a stir this Christmas, according to iconic British toy retailer Hamleys, who has today, unveiled its Top Ten Toys for Christmas 2020. While this year’s list is peppered with new interactive and educational tech toys, including …

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Amazon reveals its own top toys for Christmas 2020 list

Amazon has revealed its own top toys for Christmas, joining the raft of retailers to handpick their choice of predicted best-sellers this festive season. Selected by a team of Amazon toy experts, this year’s list takes inspiration from cult TV, movies, and video game characters, alongside unboxing trends and tech-centric …

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It’s official! LEGO and Nintendo unveil the LEGO NES building kit and it’s a thing of beauty

It’s official, LEGO and Nintendo have responded to the question we never knew we needed answering, with the official unveiling of the LEGO Nintendo Entertainment System building kit for adults; letting us all relive the nostalgia of yesteryear in brick form. The new kit is the latest product of the …

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LEGO gives closer look at LEGO Super Mario launch as pre-order opens on first sets

A few very eventful weeks after the grand unveiling of the latest collaboration, LEGO’s Super Mario licensed range is now available to pre-order, kicking off with the Adventures with Mario Starter Course. The new LEGO Super Mario product line features an interactive LEGO Mario figure that collects coins in real-life …

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