Smith returns to the toy industry following a four-year period working in the sports field with a particular highlight being the successful launch of the Mars, Snickers and Bounty protein bars.
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The firm, alongside Ravensburger, Zuru and Party Popteenies joined a line up of 32 companies to help BlogOnToys to its fifth successful annual event over the weekend at Manchester’s Hotel Football.
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Kids@Play has "been delighted" with the reception the range has had in the US with reports of items selling for twice the RPP.
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A popular character among the UK and Ireland toy industry, Leah has held senior roles at Tomy, Playmobil, Vivid Imagination and most recently Imperial Toy.
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Industry veteran Nathaniel Southworth has bought the company, confirming that Evans will stay on as Chairman of the Board
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