Tag Archives: jazwares

Pokémon celebrates 25 years with toy partner collabs, card game extensions, and a music programme led by Katy Perry

The Pokémon Company International is celebrating its milestone 25th anniversary with a wide-ranging raft of new partnerships, product roll-outs, and activations that includes special anniversary merchandise from licensees such as Jazwares, Mattel, Funko, and The Wand Company. New product from its portfolio of global partners will coincide with landmark partnerships …

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Jazwares names Laura Zebersky new president amid suite of top-level promotions

The global toys and licensing powerhouse, Jazwares, has promoted Laura Zebersky to the position of president. The 15-year veteran of the toy industry most recently held the title of chief commercial officer, overseeing its global licensing, marketing, and sales efforts. Judd Zebersky will remain as chief executive officer and the …

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RMS International named puzzles partner for popular pre-school property Blippi

RMS International has been named among a raft of six new UK-based licensing partners for the popular pre-school property, Blippi, thanks to the latest efforts of the show’s licensing agency, The Point. 1888. Under the new deal, RMS International will work with the brand’s owner, Moonbug Entertainment, a leading name …

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CoComelon passes 100 million YouTube subscribers, 100 billion views and sees ‘sell-out success’ of Jazwares toy line

Moonbug Entertainment has hit several record-breaking milestones for its wildly popular CoComelon brand having surpassed 100 million subscribers on YouTube and clocked nearly 100 billion views on the social media platform. According to Forbes, CoComelon has also just broken records on Netflix where it pre-school series debuted on June 1 …

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Jazwares to launch toy line based on musical pre-school series Do, Re & Mi

Jazwares has been named toy partner for the Amazon Studios and Gaumont animated pre-school series, Do, Re & Mi, a musical adventure series that follows three birds, featuring the vocal talents of Kristen Bell and Jackie Tohn. The firm will develop a range of toys, each featuring the show’s cast …

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Jazwares to launch the UK’s first plush play-sets this December with Squishville

Jazwares is looking to break the mold in the UK’s plush market with the launch of Squishville, an extension of the popular Squishmallows brand that brings the first all-plush play-sets to the UK retail scene this December. The colourful and squishy brand extension follows the international success of its Squishmallows …

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Jazwares promotes Jonny Taylor SVP of Europe and welcomes Holly Oldham to managing director role

Jazwares its advances its plans for European expansion with the promotion of Jonny Taylor to the role of senior vice president, Europe, and the appointment of Holly Oldham to the position of managing director for the UK and Nordics. The latest development is part of Jazwares’ ongoing plans for European …

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Jazwares named global master toy partner for The Smurfs

Jazwares has been named the global master toy partner for the popular animated franchise, The Smurfs. The toymaker will develop a new toy line inspired by the classic Belgian franchise, with plans for a 2022 launch.  The partnership is part of International Merchandising Promotions & Services plans to revive the …

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Licensing Special – Space mission: How Moonbug Entertainment’s rocketing success is disrupting the pre-school space

It may be highly competitive, it may even be getting a little bit crowded at times, but there’s one thing that the pre-school sector hasn’t become in recent years – particularly now, as audiences shift their viewing habits and the means in which they engage with it – and that …

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Jazwares to launch dolls, toys, and more for latest YouTube sensation Like Nastya

The next six months will witness the global launch of a new line of toys based on and inspired by the current YouTube sensation, Anastasia (Nastya) Radzinskaya, lead by the leading toy company, Jazwares. The new range will encompass the first Like Nastya doll land in January 2021, followed by …

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