Tag Archives: itv

Super Mario, Star Wars and Yoto Player: ITV’s This Morning reveals its Top Toys for Christmas 2020

The popular children’s audio and story-telling system, Yoto, has found its place alongside some of the biggest names in children’s toys this year, having been named among the Top Toys for Christmas 2020 as selected by ITV’s This Morning. Toys received top billing on the popular day-time show as presenters …

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OnBuy’s ‘audacious Q4 marketing strategy’ sees £1m ITV deal and £5m for Q4 activity

The online marketplace, OnBuy, has detailed its most ‘audacious Q4 marketing strategy’ to date, having secured an £1m deal with ITV and set aside a further £5m marketing budget for Q4 this year. The move, it says, is part of a strategy to ‘massively expand its 8 million strong customer …

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Squishmallows sees “phenomenal sales” following ITV’s This Morning appearance

The popularity of the new collectable craze, Squishmallows, was cemented, according to the product’s UK distributor Innovation First, when the squishy toy line made its appearance on ITV’s This Morning and the show’s Best Toys for Christmas Gift Guide. The toy’s appearance helped to compound a “phenomenal year” of sales …

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ITV’s This Morning presents its own top 12 toys for Christmas 2019

LEGO Hidden Side, Owleez, and the Toniebox Starter Box have each made it onto what has been quoted as perhaps ‘the most influential top toys for Christmas’ list this year, presented on ITV’s This Morning earlier today. Curated by This Morning’s consumer editor, Alice Beer and demo expert Steve Wilson, …

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Asmodee UK scores marketing win for Dobble on ITV”s This Morning

Asmodee UK scored quite the marketing win for a selection of its tabletop and quick play party games last week, when it secured a prime slot on ITV’s This Morning with Holly Willoughby and Phillip Schofield. Its best-selling title, Dobble was highlighted as ‘the best game ever,’ in an emphatic …

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Paramount Pictures reignites plans for ‘Britain’s Disneyland’ theme park

A delayed project to open Britain’s largest theme park in Kent – our own ‘answer to Disneyland,’ is back on, having signed a new deal with the Hollywood film studio, Paramount Pictures. The studio pulled out of plans to be the London resort’s title sponsor two years ago, but has …

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Repost: Riches, Ragdolls and Rescuing British TV

With news that Ofcom has lambasted the likes of ITV, Channel 4 and Channel 5 for underserving UK children through lack of original and diverse programming, hitting the headlines, ToyNews thought it time enough to revisit its exclusive interview with a hero of the kids' TV space.

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