Tag Archives: itv

LEGO to launch three LEGO VIDIYO ad spots during ITV’s The Voice UK final

Following the successful launch of its LEGO VIDIYO music video making platform this month, The LEGO Group is ‘continuing to encourage good vibes’ with the launch of three ad spots during the final of ITV’s The Voice UK this weekend. The three 20 second spots – all of which will …

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Television game shows The Cube and Lingo land new board games from All3 Media and John Adams

John Adams has partnered with the independent distributor, All3Media International to bring new board game adaptations of the popular game show television game shows, The Cube and Lingo, to the UK. A new board game based on The Cube is expected to land on UK shelves by July this year, …

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The Toy Trust Media Auction raises over £72,000 for UK small charities

The Toy Trust Media Auction has raised an impressive £72,200 in its quest to support small UK children’s charities this year, through the donation of airtime media slots from the likes of Sky, Nickelodeon, and Pop. Leading children’s media channels that also included the likes of ITVB, CITV, and Channel …

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Brexit: “No good news story here” for small business toy sellers hit by rising import charges

Online toy sellers are among the thousands of UK small businesses feeling the immediate sting of a Brexit trade deal that has shown early signs ‘of being no good for anyone in the business of selling to the EU.’ Retailers such as the online toy shop Kiddimax have been left …

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Asmodee sees ‘huge increase in demand’ for In for a Penny board game as TV’s Ant and Dec play over Instagram

Asmodee UK is reporting a ‘huge increase in demand’ for its licensed family board game In for a Penny, after the title took centre stage in an Instagram video posted by TV presenters Ant and Dec showcased the gameplay to their some 4.2 million viewers earlier this week. The I’m …

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OnBuy encourages Britain to support indie retailers this Black Friday and Christmas through its eCommerce platform

The UK-based online marketplace, OnBuy.com, is ‘encouraging the British public to support independent retailers this Black Friday and beyond’ through its own eCommerce platform, as the business marks the launch of its first major national TV advertising campaign with ITV. The campaign has been designed to increase awareness with consumers …

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JUNKO sees sell-out success on Amazon and online as demand ‘goes through the roof’ for eco-STEM range

JUNKO, the eco-conscious arts and crafts range that can turn waste into toys, has experienced a week of sell-out sales across Amazon and a surge in online orders across its own website; a direct impact, the company states, of its prime time appearance on ITV’s How to Spend it Well …

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ITV’s How to Spend it Well at Christmas shows that ‘inclusivity in toys is commercially viable’

Doing what he does best, Philip Schofield uncorked that bottle of the nation’s warm, fuzzy feelings and poured us all a large glass of the festive mood last night with the return of ITV’s How to Spend it Well at Christmas; the first episode in the fourth series of the …

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Super Mario, Star Wars and Yoto Player: ITV’s This Morning reveals its Top Toys for Christmas 2020

The popular children’s audio and story-telling system, Yoto, has found its place alongside some of the biggest names in children’s toys this year, having been named among the Top Toys for Christmas 2020 as selected by ITV’s This Morning. Toys received top billing on the popular day-time show as presenters …

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OnBuy’s ‘audacious Q4 marketing strategy’ sees £1m ITV deal and £5m for Q4 activity

The online marketplace, OnBuy, has detailed its most ‘audacious Q4 marketing strategy’ to date, having secured an £1m deal with ITV and set aside a further £5m marketing budget for Q4 this year. The move, it says, is part of a strategy to ‘massively expand its 8 million strong customer …

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