Tag Archives: interview

Masters of the basics | How K’NEX and Basic Fun are ‘breaking the STEM toy space wide open’

When K’NEX first launched on to the scene way back in 1992, the idea that it would one day become a core product within the children’s STEM education space hadn’t yet began to sprout. The K’NEX of the ’90s was very much more focused on imaginative play and building without …

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A booming Enterprise | From Star Trek to The Beatles: How Eaglemoss is fuelling the kidult and pop culture market

Now in its fourth decade serving the sci-fi and fantasy collector’s and collectables market, Eaglemoss has become an authority on the topic of pop culture and kidult sectors, supplying some of the most detailed models to be found on the scene today. But there’s a whole lot more to the …

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Claws and Effect | The continued expansion of Exploding Kittens

Exploding Kittens burst onto the scene in 2015 when it set records as the most backed game on Kickstarter to date. Six years later, the kittens’ explosion is still expanding with ten games to the portfolio and 45 countries on its roster. ToyNews talks to Exploding Kittens’ director of international …

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The handmade tale | Fiesta Crafts on why the demand for arts & crafts is here for the long run

Fiesta Crafts has become a name synonymous with the make and do sector, thanks to a portfolio of arts and crafts ranges spanning it all, from 3D construction craft kits and masks to family games; all of which took its turn in the spotlight this past year. ToyNews catches up …

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Artistic Flair | From Spirograph to Sneak’Artz, Flair talks mixing its mediums in the Arts & Crafts space

Home to some of the most recognisable heritage brands in the arts and crafts sector – namely Spirograph and Plasticine – Flair is a company well-versed in the art of preserving the rich history of cross-generational brands, while pursuing the unique and innovative in a sector that is as much …

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Bossing It | Basic Fun’s Tim Ives: ‘The toy industry is headed in an exciting direction’

This quarter, ToyNews is catching up with Tim Ives, the new general manager for the UK and ROI at Basic Fun to learn what the role means to him, his ‘best of’ career highlights, and the serendipitous nature of launching Lincoln Logs to the UK Hello Tim, congratulations on the …

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String theory | The enduring legacy of Gerry Anderson and creating sci-fi worlds

If ever you needed an excuse to spend the day streaming episodes of Thunderbirds, Stingray, or any of the plenty other titles in the vast, yet iconic, library of Anderson Entertainment, then let the matter that today marks the first ever Gerry Anderson Day be it. If you don’t need …

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Family fortunes | The Insights Family talks its ‘game changing’ Portal 4.0 and the ever growing business of family market intelligence

This week witnessed some pretty major new developments for the kids’, parents, and family market intelligence outfit, The Insights People, which not only revealed its re-branding to The Insights Family, but also welcomed its new chairman – in the form of Simon White – and unveiled its ‘game-changing’ new client …

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Making sound waves | “Tonies has got to the heart of what a generation of parents has been looking for”

For a company with high expectations, Tonies continues to surprise itself. The German-born audio toy platform has never been quiet about its plans for the UK and international market, not since its emergence on the scene only a few years ago. But it never expected success on the scale it …

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World Book Day | Words’ worth: Rubie’s on the importance of inspiring the nation’s young readers

It didn’t take a global pandemic to facilitate the manner of changes to have taken place at the dress-up and costumes specialist, Rubie’s, over the course of the last 12 months – but it certainly did help. Having ended 2020 – the year of the great halt – considerably stronger …

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