BlogOn, the UK event in which children’s brands can meet with social influencers and parent bloggers from across the country, is heralding the return of in-person eventing, as it prepares to host its 16th annual event, BlogOn Xmas 2021. Around 200 parent bloggers and influencers will converge on October 2nd …
Read More »WildBrain Spark: How kids’ viewing habits changed in 2020 (and how to prepare for 2021)
As we quickly approach the end of a year heavily affected by Covid-19, and look optimistically toward a post-coronavirus horizon, toy companies and brands have a lot to think about in terms of their 2021 strategies, especially when it comes to advertising in kids’ entertainment. WildBrain Spark’s Executive VP and …
Read More »Epoch Making Toys launches its Aquabeads CreateChristmas campaign across the UK
Epoch Making Toys Ltd has launched its new, festive Aquabeads CreateChristmas campaign across the UK, a seasonal initiative that aims to celebrate the power of creativity and family traditions during the holidays. To bring the campaign to life, Aquabeads has turned to a group of high-profile Instagram parent creators, tasking …
Read More »Kids Insights and The Social Store to host licensing and retail webinar this month
The market intelligence experts, Kids Insights has detailed a new webinar to be hosted in collaboration with The Social Store that will focus on the emerging opportunities for licensing and retail in a world becoming more and more digital centric. The webinar is scheduled to take place on September 17th …
Read More »Character Options to host virtual summer festival Character Kidz Big Weekend
Character Options is hosting a virtual summer festival event of stories, videos, and TikTok coverage from some of the biggest influencer channels of the time with its three-day Character Kidz Big Weekend. A revised edition of last year’s successful London event, the three day festival will take place online and …
Read More »