Tag Archives: Inclusivity

Asmodee research group Game in Lab launches virtual summit for board game development and inclusivity

The Asmodee research group, Game in Lab, has teamed up with Analog Game Studies to host a new two-day virtual summit for board game research and inclusivity. Called GENeration Analog, the event will feature over 30 panelists and three keynotes discussing how the evolution of societal attitudes around tabletop RPGs …

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Opinion | Play culture: Conversations around inclusive toys need to be bigger and better

Desriee Asomuyide is the founder and creator of the children’s brand Little Omo, an inclusive and multi cultural preschool brand that aims to encourage conversations around diversity and inclusivity within the toy and play space. Here, she talks us through the importance of turning the volume right up on the …

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The Sensory Toy Shop | “SEN toys deserve a High Street presence. And we’re supplying that.”

A newly opened toy shop in the north of England has laid out its plans to become a ‘hub for families across Merseyside’ in supplying toys, products, and resources for SEN children. The Sensory Toy Shop is an independent, inclusive toy shop situated in Wirral that, having opened on the …

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UK inclusive flashcard brand Little Omo details plans for toys and educational product launch

Plans are well underway for the launch of a range of educational resources and toys representing children of colour under the Little Omo brand name, following the strong positive reception to the brand’s educational flashcards among audiences in the UK and internationally. Little Omo is an inclusive brand with a …

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Tonies outlines plans to ramp up diversity and inclusivity within audio story portfolio

Tonies has outlined its efforts to introduce greater diversity into its portfolio of audio-storytelling figures in order to better reflect the world of storytelling today. In an exclusive interview with ToyNews, the award-winning children’s audio system underlined new efforts it will be making to ensure that children ‘are able to …

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Lottie Dolls celebrates World Down Syndrome Day with Rosie Boo doll inspired by six year old Rosie

Lottie Dolls has launched its first doll inspired by a six year old girl with Down’s Syndrome, with £1 from the sale of each doll being donated to a local Down’s Syndrome Charity. The doll, called Rosie Boo, has been inspired by six year old Rosie Kneen from Ludgersall, who …

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Sight loss charity Guide Dogs UK creates The Gruffalo scents to make story time inclusive

Magic Light Pictures and Macmillan Children’s Books have partnered with the sight loss charity, Guide Dogs to answer the age old question: what does the Gruffalo smell like? Via this innovative new partnership, characters from the popular children’s book by Julia Donaldson – Mouse, Fox, Owl, Snake, and the Gruffalo …

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The Classics | The world in Colour – Crayola’s 120 years of arts and crafts innovation

Vivid Goliath’s EMEA brand director of the Crayola division, Leon Jarmolowicz will tell you that last year, the brand – one synonymous with the arts and crafts sector had a year so good that it placed the firm ‘comfortably within the top ten suppliers in the UK and Eire.’ Not …

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Ken in a wheelchair and Barbie with vitiligo join fashion doll brand’s latest diversity launch

The Barbie brand is pushing forward with its mission to represent global diversity and inclusivity in the fashion doll aisle with new additions to its Fashionista line-up, including Ken in a wheelchair, Ken with rooted hair, and a barbie with lighter skin with vitiligo. The Barbie Fashionistas line is recognised …

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Doll sector trends ‘will play key roles in 2021 and beyond,’ says Zapf Creation UK

Reverberations of what has been a pivotal year for toy companies the world over will continue to be felt for years to come as ‘play at home’ trends and renewed emphasis on ‘play longevity’ have been earmarked as some of the lasting effects of the coronavirus pandemic. According to the …

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