Tag Archives: Halloween

OnePoll survey reveals “safe” Halloween costumes for kids

A recent OnePoll survey of 2,000 American parents of children ages 0 to 10 asked them to weigh in on which “offensive” Halloween costumes they believe should be banned from stores. According to respondents, costumes to avoid include pandemic-related costumes, such as hazmat suits (32%), and also portrayals of cultural …

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Disguise to launch new costume range based on Ghostbusters and upcoming Ghostbusters: Afterlife

Toy and consumer products manufacturer JAKKS Pacific has entered into an agreement with Sony Pictures Consumer Products for its costume division Disguise to produce costumes based on the hit film Ghostbusters, as well upcoming theatrical release Ghostbusters: Afterlife (set to release exclusively in US cinemas on 19 November). Disguise will design, market, manufacture …

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Rubies details its Fall in Love with Halloween marketing campaign for fans and retailers

The dress up and costumes specialist, Rubies is preparing to debut a new marketing initiative this spooking season, detailing its new Fall in Love with Halloween campaign. A special Halloween marketing drive, the campaign will set out to ‘provide a combination of prominent creative, rich media and engaging activity ideas’ …

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Jakks Pacific’s Q3 results exceed expectations as total sales take a dip to $242.3m

Despite a sales decline of around $38 million year over year to $242.3 million, the US based toy maker JAKKS Pacific has chalked its third quarter results up to a win, having exceeded expectations for sales, gross margin, and operating income. Excluding declines in sales of Frozen products and its …

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Ghoulish games: Board gaming’s undying relationship with the horror genre

It’s a perennial favourite among the gaming enthusiast, from zombie hordes and haunted mansions, to murderous slashers and the escape room scene – the horror genre (or spooky, gothic, spine-tingling – whatever you want to call it) it all just seems to work on the board game platform. Just as …

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Waxwork Records opens the Universal vault to celebrate Halloween with latest Spinatures

The US underground and pop culture specialist Waxwork Records is celebrating the witching season with the expansion of its partnership with Universal and the studio’s vault of classic Monster and Horror films. This time it’s Halloween favourite, Michael Myers – as seen in Halloween II – and Halloween III’s Trick …

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Waxwork Records brings Universal Monsters portfolio to the toys and collectables market

The US underground and pop culture company Waxwork Records has made its first foray into the toys and collectables market with the launch of Spinatures that kicks off with a partnership with Universal and the studio’s classic horror portfolio. Aimed at the adult collector market, the new Spinatures launch is …

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“Future is bright for Rubie’s” as private investment group takes control of the costumes specialist

Rubie’s Costume Company has promised ‘quality and innovation’ to its licensing partners, as well as the ‘best tools to service customers’ for its retail network as the company looks to start its new chapter up the ownership of an investment group. Earlier this month, a US bankruptcy court judge approves …

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Rubie’s launches its Raise Your Spirits campaign to encourage a happy, safe, and fun Halloween at home this year

Rubie’s has launched a new campaign called Raise Your Spirits, an initiative that focuses on promoting a happy, safe, and fun Halloween at home this year. The move comes amid current UK restrictions and the impact they have on the ‘traditional’ Halloween celebrations here in the UK. Working closely with …

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Halloween rises among British children as celebration rings in £365m in consumer spend

The growing popularity of Halloween among British children could see the annual celebration bring in a sizeable £365 million in consumer spend this year, according to a new seasonal survey conducted by Kids Insights. Based on the results of a survey of 2,500 British kids in the 12 weeks between …

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