Home / Tag Archives: Hairdorables

Tag Archives: Hairdorables

Flair Just Play signs high impact sponsorship deal with Nickelodeon’s Slimefest

Flair Just Play has signed a high impact sponsorship deal with Nickelodeon for this year’s Best of Slimefest show that will place the firm’s Hairdorables front and centre of the show’s coverage next month. The move comes as the latest in Flair’s 2020 marketing drive for the brand. This year’s …

Read More »

Kennedy Publishing launches new five-weekly Hairdorables magazine

The popular Flair and Just Play fashion doll line, Hairdorables is making the leap to the children’s magazine market thanks to a new partnership with Kennedy Publishing. Under a new deal, the publishing house will now launch a five-weekly magazine featuring the diverse, fashion-forward characters. Based on the hit toy …

Read More »

Flair hosts Hairdorables pop-up experience for lucky fans

Lucky Hairdorables fans were treated to an exclusive pop-up Hairdorables experience this weekend. The one-day-only Hairdorables event, organised by Flair Just Play and supported by Smyths, took place on Saturday, October 12 and was a culmination of a month-long multi-platform competition for fans to win tickets for themselves and their …

Read More »

Just Play to build extensive licensing portfolio around Hairdorables dolls brand

Just Play’s popular collectable doll brand, Hairdorables is making a move for the licensing space, tapping Evolution USA as its licensing agency charged with building a portfolio of consumer products around the toy IP. The brand is targeted to girls aged five to nine and was recognised as the fastest …

Read More »