ToyNews Toy industry news: business, marketing, retail, wholesale and distribution
Julia Cake has been named the new UK Country Manager of the Surrey-based Flair PLC, following news that Simon Hedge is leaving his role as managing director this week. The former commercial director and manager of Magic Box UK brings with her 20 years of toy experience, having held previous …
Read More »Simon Hedge to leave Managing Director role at GP Flair by end of July
Simon Hedge is stepping down from his role as managing director of GP Flair, having announced his intention to leave the company at the end of this month. Hedge has been part of the toy industry for more than 30 years and was a founding member of the former Flair …
Read More »GP Flair launches new website in move to reflect changes in customer habits
GP Flair has unveiled its updated online presence and new look for its company website, a move that reflects the change in the way that visitors engage with Flair over recent years. The firm officially launched www.Flairgp.co.uk last week, bringing with it what it bills as a ‘sleek and modern …
Read More »Flair names Verity Groom new marketing manager for girls’ and creative brands
In her new role, Groom will manage the Flair’s extensive portfolio of girls’ and creative brands as the company looks to continue and build on the success of the sectors of the past year.
Read More »Flair teams with social media’s SV2 and CheekySport for Messi Football Training range launch
The toy firm is now preparing for football fever to sweep the nation as the World Cup 2018 edges ever closer to kick-off.
Read More »Flair launches new season of The Grossery Gang
The launch will be supported by a heavyweight marketing plan to retain the brand’s position as one of the UK’s leading boys’ collectables.
Read More »GP Flair readies UK retailers for Voltron master toy line launch this month
"Voltron is a legend to those that enjoyed the TV series and toys of the 1990s, and we believe that with Universal’s exciting new TV series, the time is right to bring him to a new generation.”
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