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Golden Bear names Tracy Griffiths head of brands and licensing as the firm welcomes trio of new recruits

The Telford-based toy maker, Golden Bear has bolstered its brand and licensing division with the appointment of Tracy Griffiths who takes on the role of division head. In her new position, Griffiths will lead a team of four as the British company continues on its growth strategy in the licensing …

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Acamar Films’ Bing labelled ‘fastest growing pre-school brand in Benelux’ by toy partners

Acamar Films’ Bing has been labelled the ‘fastest growing pre-school brand in the Benelux region’, according to the distributor of the Golden Bear master toy line across the region, Spectron. The toy firm has recently increased its listings to include Belgium within its remit, following the success of the autumn/winter …

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Bing toy sales surge in UK as MV Sports and 8th Wonder join Golden Bear on licensing roster

Acamar Films’ hit pre-school series Bing has seen toy sales achieve huge growth at UK retail over the past year, with the NPD Group listing it within the top ten fastest growing toy licenses for the period of January to June 2020. The surge follows the launch the Golden Bear …

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Golden Bear launches the next evolution of escape room games with TRAPPED

Golden Bear has put itself at the forefront the next evolution of the escape room game with the launch of TRAPPED: Escape Room Game Packs, a series of game packs that transform any room in an escape room experience. Designed by real escape-room experts, the three TRAPPED game packs in …

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Golden Bear signed as master toy partner for new animated pre-school series, Love Monster

Golden Bear has been signed as the master toy partner for the forthcoming Boat Rocker Studios children’s series, Love Monster. The partnership will see Golden Bear produce licensed Love Monster products for the UK, Ireland and Australia across a range of categories, including plush, plastic, role play, electronic learning aids, …

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John Harper takes non-executive chairman role at Golden Bear as co-founder John Hales retires

Golden Bear has confirmed the appointment of John Harper as Non-Executive Chairman of the pre-school specialist with immediate effect, replacing John Hales, the company’s co-founder and chairman who, after 40 years, has decided to retire. Hales will remain the major shareholder and will remain a director of the company. His …

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