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Tag Archives: fundamentally children

Craft Buddy’s Crystal Art Card Kits receive Good Toy Guide recommendation

The expert team at Fundamentally Children, founded by child development psychologist, Dr. Amanda Gummer, has endorsed Craft Buddy’s Crystal Art Card kits, adding the range to the recommended products in its Good Toy Guide. Described as ‘painting by numbers with the added sparkle of crystals,’ the therapeutic benefits of Craft …

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Geomag, Epoch and Kids@Play among brands joining Good Toy Zone’s summer tour of UK

Geomag, Epoch, Kids@Play, TOMY and Learning Resources will each be joining Fundamentally Children’s Good Toy Zone this summer, as it hits the road for a UK tour of family consumer events. To kick off the summer of activity, the Good Toy Zone will be heading to three unique events – …

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Fundamentally Children explores ‘digital divide’ between kids and grandparents

A new piece of research into toys and play habits and exploring the ‘digital divide’ by Fundamentally Children’s Dr Amanda Gummer and Anna Taylor, has been published by the International Toy Research Association. The paper, Connected Grandparents: Are Smart Toys the Future of Intergenerational Play? combines qualitative and quantitative research …

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The Entertainer builds Fundamentally Children partnership with Balancing Play Campaign

Building on its existing relationship with Fundamentally Children, The Entertainer is now supporting the company’s Balancing Play Campaign. The multi-faceted campaign will launch in May 2019 and is designed to promote healthy play, provide expert advice for parents to make informed choices about play, and promote ‘Good Toys’ and the …

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The Good Toy Guide partners with Scandinavian Toy Institute in latest expansion

The Good Toy Guide is joining forces with the Scandinavian Toy Institute to bring its Good Toy certification and brand support to toy makers across the region. The new partnership will enable toy manufacturers to gain the Scandinavian body’s certification if their products carry documented play and learning values. An …

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Fundamentally Children partners with 360 Play for Good Toy Zone initiative

Fundamentally Children has secured a new partnership with 360 Play for its parent and family education-focused Good Toy Zone. The first phase of this new partnership will see three play days, showcasing Good Toys in 360 Play’s Stevenage venue, with the Good Toy Zone team on hand to promote play …

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