Flair is reinforcing its marketing team with the appointment of Iulia Toader as marketing manager for the GP Flair boys and girls toys categories, while Gurpreet Chohan has joined the team as its new product manager. Toader (pictured top left) joined Flair in February after spending the last five years …
Read More »Flair and British Astronaut Helen Sharman reveal winners of Spirograph Young Designer of the Year Awards
The UK distributors of Spirograph, Flair Plc, has revealed the results of its Spirograph Young Designer of the Year Awards at a private event in London on May 29th. The event was marked by the appearance of the first British Astronaut, Helen Sharman CMG OBE who, alongside Flair’s own Nicola …
Read More »Toy Fair 2019: Flair unveils Gormiti master toy line ahead of new series
The brand is making its return to the big time this year as the extensive collection prepares for its major launch this autumn.
Read More »Flair launches new interactive dolls range Teenie Tiny Toes
Each doll has seven sensors that react to touch, motion or light, meaning if you tickle their toes they will be brought to life by singing, giggling and playing games.
Read More »Flair partners with British astronaut Helen Sharman CMG OBE for Spirograph campaign
The campaign, which runs from January through to May 2019, came about when Helen Sharman spoke at a BTHA open day mentioning how, as a child, Spirograph was her favourite toy.
Read More »Flair bolsters marketing team with new marketing manager for Just Play portfolio
In her new role, Marta Zietkiewicz will work with key brands for the division including PJ Masks, Vampirina, Puppy Dog Pals, Spirit Riding Free and more.
Read More »Flair strengthens marketing team with double brand manager promotion
Magali Clouzet and Joanna Richards have both been recognised as assets to the toy firm and handed new responsibilities as brand managers.
Read More »Strong early sales indicate “plenty more to come” for Flair’s Hairdorables
“Our Hairdorables launch has been sensational and early indications are really positive with the opening weeks of sales being really strong."
Read More »Nickelodeon takes over London Skate park as Rise of the Teenage Mutant Ninja Turtles toy line nears launch date
The event was curated in support of the launch of Rise of the Teenage Mutant Ninja Turtles, a new series that hits Nicktoons and Channel 5 from September 22nd this year. It will be followed by a toy range hitting shelves on October 5th.
Read More »Just Play, Flair and Playmobil ready new DreamWorks Spirit Riding Free toy lines
Just Play and Playmobil will lead the series’ licensing programme that will feature collectables, dolls and horses, play-sets, plush and deluxe sets.
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