ToyNews Toy industry news: business, marketing, retail, wholesale and distribution
Arts and Crafts specialist Fiesta Crafts has agreed an exclusive partnership with Buttonbag which will see them distribute their craft kits in the UK and worldwide. “We are really excited to be working with the team at Buttonbag as they share our ethos in creating traditional crafts with a modern …
Read More »Fiesta Crafts scoops hat trick of awards at Made for Mums Toy Awards
Fiesta Crafts is celebrating having scooped three awards in the annual Made for Mum Awards. The renowned award scheme rigorously tests toys with families to produce a definitive list of must-have products for parents. Winning GOLD for Fiesta in the ‘Best Jigsaw/Puzzle’ category is the 3D Construction Model range. Brand …
Read More »The handmade tale | Fiesta Crafts on why the demand for arts & crafts is here for the long run
Fiesta Crafts has become a name synonymous with the make and do sector, thanks to a portfolio of arts and crafts ranges spanning it all, from 3D construction craft kits and masks to family games; all of which took its turn in the spotlight this past year. ToyNews catches up …
Read More »The Spring/Summer issue of ToyNews is ready to read online now
The ToyNews Spring/Summer issue it available to read online, on your smartphone, iPad, or desktop now, featuring exclusive interviews, features, insight, market data, and more – all at your fingertips. In this issue of ToyNews, we kick proceedings off with an exclusive chat with Exploding Kittens’ Joeri Hoste about the …
Read More »Fiesta Crafts ‘left devastated’ after thieves target company’s offices in Waltham Abbey
Fiesta Crafts has been “left devastated” this week after thieves targeted the company’s offices in Waltham Abbey on Monday night, taking laptops, Macs, and vital tech equipment. The traditional toy and crafting company had persevered with operations during the UK’s lockdown. Thieves also caused “considerable damage and disruption” to the …
Read More »Pumpkin Projects’ Valeria Miglioli: “Too long we’ve been flooded with toys for a quick sale and no longevity”
Having spent 16 years heading up product development at Fiesta Crafts, Valeria Miglioli has made her return to the scene with a clear cut and defined message to present to the market; that this is an industry that should always strive to be better than what it was before. It’s …
Read More »Rob Trup launches toy shop marketing campaign The Real Store Club
I still remember my first visit, as an excitable four year old, to the now long gone Kendrick’s Toys in Temple Fortune, North London; where, shelf upon shelf, toys towered with the packaged promise of fun. It was a moment that imprinted a memory that would stay with me for …
Read More »The education-focused June issue of ToyNews is ready to read now
The education-focused June edition of ToyNews has arrived and is available to read online, on your iPad, laptop or smart device now. This is a month filled with exclusive reveals, interviews and features. ToyNews is privileged to exclusively unveil the 2019 Connected Play Landscape from the tech toy and play …
Read More »“If you build it, they will come”: Fiesta Craft’s Rob Trup on the retail experience
Retail can be tough at the moment. Customers are stepping less often into shops and their minds progressively retrained by the net sellers to think primarily about online shopping. Even if they do show up, some cheekily use you as a showroom simply to go away and order products on …
Read More »Oi Licensing, the team behind Oi Frog has some seriously loud plans for toys
ToyNews talks to children's author and brains behind the Oi book series Kes Gray and Fiesta Craft's Rob Trup about the brand's plans for the toy space.
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