Tag Archives: Feature

Licensing Special – Space mission: How Moonbug Entertainment’s rocketing success is disrupting the pre-school space

It may be highly competitive, it may even be getting a little bit crowded at times, but there’s one thing that the pre-school sector hasn’t become in recent years – particularly now, as audiences shift their viewing habits and the means in which they engage with it – and that …

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Pride over profit: How Wow! Stuff is leading the exciting new wave of toy innovators (and revolutionising sustainable toys)

Separated by the miles between us, yet sitting face to face Zoom-style with the Wow! Stuff CEO Richard North, sustainability within the toy industry has become the major topic of conversation.  The toy and gadget entrepreneur is deep into another one of his mantras; having us picture him on his …

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In depth: Outdoor Learning, the future of play, and the potential for the toy space

A letter signed by 32 environmental and youth organisations, including The Wildlife Trusts and Friends of the Earth has propelled the conversation around Outdoor Learning and the impact it has on children’s education, resilience, and mental wellbeing back into the mainstream media. ToyNews looks in-depth at the potential that this …

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Indie Insight: Wigwam Toys talks the consumers’ rediscovery of community on the high street

Having met at college through a shared love of Fine Art, the Wigwam Toys team comprises collectors, crafts-people, bibliophiles, and big kids at heart, all of whom have their own role to play in the eclectic mix that this little Brighton independent toy shop has to offer. Times were, Wigwam …

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Creating a bigger picture: Very Puzzled and its mission to bring diversity to the jigsaw puzzles aisle

Following the birth of his daughter and the realisation that the toy industry was in need of better representation and diversity within its product roll-out, Patrick Adom sprung onto the jigsaw puzzle scene with Very Puzzled. ToyNews talks to the entrepreneur about the importance of exploring cultures through play and …

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Licensing Special: Products of Change and the sustainability of toys

From a staple of the licensing and merchandising industry to becoming the face for the sweeping change rumbling through it and the minds of consumers across the UK, Helena Mansell Stopher is the director of Products of Change, a platform on a mission to bring sustainability into the heart of …

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Licensing special: Licensing International UK’s Graham Saltmarsh on the new shape of things to come

One month into his new position as MD of Licensing International’s UK division, the licensing industry stalwart Graham Saltmarsh has already begun to cook the plans with which he aims to give the organisation the shake up that the year 2020 has required of it. Whether it’s the proposed introduction …

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Licensing special – Selling Magic: How Oliver’s Brighton is evolving the high street indie scene

Oliver Dall, owner of Oliver’s Brighton, a Harry Potter-themed toy and gift shop situated along one of Brighton’s most popular shopping streets, finds itself in the unique position that it no longer needs a front door. In fact, such is the nature of the business that takes place within the …

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OPINION – A Christmas cajole: The year that Covid changed everything

The coronavirus may have changed what Christmas looks like this year, but as long as you’ve adapted to the shifting trends and planned yourselves some savvy marketing, Toyologist, Peter Jenkinson believes the goose is still looking good and plump. It’ll be a Yule like no other. That seasonal spike in …

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Licensing Special: Life and licensing for Crunchyroll at the forefront of the anime explosion

Leading the charge of an estimated $20bn anime market is a rather pretty place to be sitting at the best of times, but with this value only expected to grow as the popularity of the Japanese art form continues to sweep across audiences to the West, it’s undoubtedly a large …

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