Tag Archives: eco-friendly

Jada Toys launches its B-Kind eco-friendly doll range built around compassion and kindness

The global toy manufacturer, Jada Toys has raised the curtain on a new, eco-friendly doll line designed to promote positive messages of kindness, creativity, and compassion under the new brand B-Kind. The range of dolls introduces children to Brianna, Koral, Ivy, Nora, and Daisy (B.K.I.N.D.) all of which are eco-friendly, …

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Janod teams up with WWF to launch new eco-focused toy range for animal and nature lovers

The French toy brand, Janod has embarked on a new collaboration with WWF for the launch of a new collection of toys designed to inspire and engage the next generation of animal and nature lovers. As part of the toy firm’s wider promise to help the planet, Janod is working …

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3D printed toys takes next leap as Little You partners with materials specialist Rize

Rize, a company on a mission to bring 3D printing to consumers everywhere, has partnered with the custom collectable toy platform, Little You, on an initiative to allow kids to turn their own creations into functional, 3D anime toy figures. Headquartered in Toronto, Little You lets children make unique, custom …

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Eco-friendly building kit Toyi takes home the iF Design Award 2021 for Best Product

The Istanbul-based creators of the eco-friendly creative building kit, Toyi, are celebrating a major win, having been awarded the iF Design Award 2021 in the Product category. Toyi caught the attention of judges this year for its ability to invite children to explore their surroundings in new and creative ways, …

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Green age waste ban | The Insights Family explores sustainability in the kids’ market

With greater purchasing power comes greater social responsibility… or words to that effect. Undeniable though, is the increasing demand and interest in sustainability and eco-consciousness among target audiences. Here, The Insights Family’s founder, Nick Richardson explores the issue Figures from the latest Kids Insights data shows that over half of …

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World Earth Day: Italian firm Mondo Toys introduces new sustainable outdoor lines

The Italian toy maker, Mondo Toys has unveiled its latest advance in the sustainable toy push with the launch of its BioBall and ReNewToys ranges, coinciding with the celebration of World Earth Day today (Thursday, April 22). In answer to the global impact of plastic pollution – and the increasing …

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Mattel’s Matchbox brand aims to be 100 per cent eco-friendly with Drive Towards a Better Future campaign launch

Mattel has taken its commitment to sustainability into the die-cast vehicles space, with the launch of its Drive Toward a Better Future campaign to make all Matchbox cars, play-sets, and packaging from 100 per cent recycled, recyclable, or bio-based plastic. Featuring innovative electric vehicles and environments that model the real …

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University Games to remove single use plastic from portfolio as part of its Taking Steps to Protect Our Planet push

University Games is taking positive strides to improve their environmental impact in 2021, in its quest to be the most environmentally friendly games and puzzles company in the UK. As part of its plans, the games, puzzles and gift specialist has created a new ‘Taking Steps to Protect Our Planet’ …

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Wooden toy maker Sawdust and Rainbows commits to Just One Tree partnership

The Northern Irish indoor wooden climbing frame maker, Sawdust and Rainbows, has detailed a new partnership with Just One Tree as the firm looks to strengthen its efforts towards the sustainability movement sweeping the globe. Under the new partnership, Sawdust and Rainbows will now plant a tree for every sale …

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Toy firms and retailers unite in calls for Government rethink over UK e-scooter laws

Outdoor toy and leisure companies and retailers are among those to have issued fresh calls for a Government rethink over the current laws on the public use of e-scooters amid the surge in popularity of the sector as an alternative mode of greener transport. Leaders in the outdoor recreation sector, …

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