Tag Archives: Dress Up

Disguise signs multiyear deal for Disney costume rights in EMEA

Leading global costume company Disguise, a division of toy and consumer products manufacturer JAKKS Pacific, today announced a multi-year licensing agreement for a wide range of Disney portfolio brands in Europe, the Middle East and Africa for dress-up, costumes and costume accessories, commencing in spring 2022. After being a North America costume …

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LEGO renews global costumes and dress up partnership with Disguise Inc.

LEGO has renewed its multi-year global partnership with the dress up and costumes specialist, Disguise. Under the agreement renewal, Disguise will continue to design, market, manufacture, and distribute costumes and costume accessories for The LEGO Group across the world. It’s a continuation of a partnership between the pair that first …

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One Animation’s Oddbods lands exclusive retail partnership with Argos and Sainsbury’s

The award-winning content creation, distribution and licensing studio, One Animation has secured a new deal with the UK retailer, Argos for its popular CB-animated property, Oddbods. Under the partnership, and starting this month, an exclusive range of Oddbods plush, clothing, and dress-up will be launched at Argos and Sainsbury’s stores …

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Rubies among latest herd of licensing partners for hit preschool series Dino Ranch

The dress up and costumes specialist, Rubies has been listed among a suite of new US, Canadian, and EMEA licensing partners for the break out hit preschool series, Dino Ranch. Having launched in January, the popular preschool series has proved to be a hit with both audiences and licensees, with …

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Dress up specialist Disguise Inc expands EMEA presence with UK senior leadership appointments

Disguise Inc, the costume division of the global toy company, JAKKS Pacific, has tapped industry veterans Tony Lewis and Lynda Morris to head up its expansion and recruitment efforts across EMEA, as it looks to build a team of costume experts across sales, design, and marketing within the region. David …

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Rubies details its Fall in Love with Halloween marketing campaign for fans and retailers

The dress up and costumes specialist, Rubies is preparing to debut a new marketing initiative this spooking season, detailing its new Fall in Love with Halloween campaign. A special Halloween marketing drive, the campaign will set out to ‘provide a combination of prominent creative, rich media and engaging activity ideas’ …

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Rubies strikes pan-European alliance with ZAG for new Miraculous: Tales of Ladybug & Cat Noir dress up

The global costumes giant, Rubies has forged a pan-European alliance with the independent animation studio, ZAG, to develop, manufacture, and distribute a dress up and accessories range for Miraculous: Tales of Ladybug and Cat Noir. The latest in the pair’s partnership arrives ahead of the premiere of the $100m theatrical …

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Rubies makes dress up inclusive with new range of adaptive costumes

Rubies has released a new range of adaptive costumes designed for children with limited mobility and boasting a selection of features that makes them optimised for ease of wear, accessibility and fitting. The new collection has been designed to enable all children – regardless of their level of ability – …

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Jazwares taps costume industry veteran Stephen Stanley to lead its new Costume Play division

Jazwares has detailed the formation of its Costume Play division, a new department that will focus on the development of licensed costumes for all ages to be led by the costume industry veteran, Stephen Stanley. Under Stanley’s watch, the division will look to bring stylised features and innovation to the …

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Funko and Smiffys among roster of partners for 40th anniversary of Danger Mouse

Funko and Smiffys have joined a line up of premium licensing partners to celebrate the 40th anniversary of Boat Rocker Studios’ iconic animated series, Danger Mouse, with a raft of new launches across the collectables, dress up, and gifting sectors. Licensing partners signed up to mark the milestone anniversary span …

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