Firm admits that while it expected the animated film to be a hit, to predict that the brand would take off in the manner that it has “isn’t possible.”
Read More »Smyths Toys reveals its Top Ten Toys for Christmas 2014
LEGO, Loom Bands and Frozen all predicted to bring a merry Christmas for the toy retail giant.
Read More »Hasbro secures global rights for Disney Princess and Frozen doll range
Hasbro will launch The Little Mermaid, Cinderella, Beauty and The Beast and Frozen dolls in 2016.
Read More »Hot Toys unveils Han Solo and Chewbacca Star Wars figures
Firm acquired the right to manufacture Star Wars figures back in July.
Read More »KD UK unveils its Frozen pre-school collection
Kids' Smartphone featuring Elsa, Anna, Olaf and more will launch this autumn, while a Frozen themed tablet will launch next year.
Read More »Hasbro gives kids the chance to turn themselves into Marvel action figures
The toy firm teams with Marvel and 3DPlusMe to give kids the chance to become Iron Man or Captain America.
Read More »Cartamundi to launch new Frozen card game
The new card game features artwork from the Oscar-winning movie and faces players with a host of Frozen-themed challenges.
Read More »US: Toys save the day for Barnes & Noble as book sales remain sluggish
The New York-based retail chain is turning to toys to pick up the slack by stocking more LEGO, dolls and board games than before.
Read More »LEGO Star Wars launches Golden Brickies Awards
Awards celebrate the best fan created LEGO Star Wars content out there from builders, photographers and film makers.
Read More »Pint-sized E.T. and Spock figures on the way from Funko
The collectables firm has revealed its new line up of Sci-Fi Mystery Minis based on popular science fiction.
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