UK distributor is looking to replicate Disney Pictopia’s success last year with the launch of the new Star Wars title, featuring content from The Force Awakens
Read More »J.J. Abrams condemns lack of Rey toys as “preposterous and wrong”
"It doesn’t quite make sense why she wouldn’t be there," said The Force Awakens director. "She’s somewhat important in the story.”
Read More »Ghostbusters director assures fans that reboot will come with plenty of female action figures
Paul Feig took to Twitter to reveal the first prototype image of a six-inch action figure collection from Mattel.
Read More »YouTube video brings Star Wars toys to life in tribute to film
The two-minute long clip features characters such as Hans Solo, Rey, Finn and Chewbacca.
Read More »Hasbro confirms Rey will appear in new Star Wars Monopoly
The toy maker revealed that Rey was kept out of the first edition of the game so as 'not to reveal a key plot line of Star Wars: The Force Awakens'.
Read More »Star Wars fans ask #WheresRey? among latest line of merchandise
A new Star Wars Monopoly game featuring Finn, Kylo Ren, Luke Skywalker and Darth Vader is the latest to prompt the question #WhereRey? from the franchise's legions of fans.
Read More »Topps reveals new Star Wars line as it celebrates The Force Awakens
The Star Wars sticker collection and Force Attax trading card game feature movie stills from the new film, as well as a selection of fans' favourite moments from the original film series.
Read More »Disney Store debuts new line of Star Wars: The Force Awakens products
Range includes new play-sets, figures and lightsabers featuring Rey, Kylo Ren, BB-8, Poe Dameron and General Leia.
Read More »Jakks Pacific Star Wars toys make debut across daytime shows
The toys featured on a series of daytime TV shows, including Good Morning Britain and This Morning.
Read More »US Toy Fair 2016 global visitors already up 50 per cent on last show
Nearly 4,700 buyers have pre-registered, spanning 83 countries, helping the fair grow its international clientele numbers by 54 per cent on last year’s show.
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