ToyNews Toy industry news: business, marketing, retail, wholesale and distribution
The arts and craft sector specialist, Canal Toys is kicking off Q4 with a major new sponsorship campaign with the Disney Channel. Under the partnership, Canal Toys will be promoting three of its best-selling brands: So Slime DIY Slimelicious, So Bomb DIY and So Magic DIY. Planned by Generation Media, …
Read More »Mattel Television taps Disney Channel veteran Adam Bonnett for executive producer role
In his role, Bonnett will be responsible for global episodic content development and production for live action and animation based on the company's portfolio of brands.
Read More »Mattel named master toy partner for Disney’s 101 Dalmatian Street
The new toy range will launch in several European markets in summer 2019, across several categories including figures, play-sets and accessories, each featuring a variety of characters from the series.
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