Tag Archives: digital collectables

MGA Entertainment’s LOL Surprise becomes latest toy brand to make NFT move

MGA Entertainment’s hit fashion doll brand, LOL Surprise is the latest toy brand to enter the digital collectable space, having partnered with the New Zealand based NFT app, VeVe. Through the partnership, a series of limited edition, singularly unique digital collectables will be developed, giving fans the opportunity to collect …

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Mattel Creations enters NFT space with Hot Wheels NFT Garage Series

Mattel Creations, the global toy maker’s collaboration and direct to consumer platform, has made its first move into the NFT space, with a new collection of digital artwork inspired by the Hot Wheels brand. In a move to break into the new market, as well as ‘advance the collector offering’, …

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