ToyNews Toy industry news: business, marketing, retail, wholesale and distribution
It officially took root last week, when on Friday, February 15th, a string of almost 60 locations across the country launched the range to customers with the limited edition Beanstalk shaped FSDUs with Golden Slam Packs.
Read More »Strong Christmas for Character Options beats retail woes
The Peppa Pig toymaker has had a strong start to the financial new year will demand and popularity for products continuing.
Read More »Character Options promotes Laura Gunton to senior brand manager
Gunton joined Character Options in 2015 and has worked on many of the firm’s key brands. She is currently heading up responsibility of the Peppa Pig master toy collection.
Read More »Playground crazes help Character Options return to profitable growth
“The new financial year has started well and in line with management expectations; we are confident in the prospects for the current autumn/winter trading period, which includes the all-important Christmas season.
Read More »Character takes post-Brexit action with 55 per cent stake in Danish toy firm Proxy
The move - it has been suggested - has been made to enable the potential for a frictionless access to EU markets in a post-Brexit Britain.
Read More »Character Options reports record sales in first half trading update
The return to growth has been driven primarily by top selling brands such as Peppa Pig, Stretch and Teletubbies, as well as its exclusively distributed lines that include Little Live Pets and Mashems.
Read More »Character celebrates solid sales for squishy collectables
Character has enjoyed Soft'n Slo Squishies as well as its Cake Pop Cuties line.
Read More »Toy Fair 2018: Pokémon, Bush Babies and Hatchimals sweep Editor’s Choice Award
Character Options, Golden Bear and Spin Master celebrate first, second and third in the Toy Fair 2018 awards category.
Read More »Oonies inflates sales for Character Options
The range has boasted impressive sales since its launch in August.
Read More »“Markets remain challenging” says Character Group in trading report
The toy firm has released its latest trading update citing Toys R Us as one of the major challenges for the last quarter.
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