ToyNews Toy industry news: business, marketing, retail, wholesale and distribution
‘The introduction of Cuddles, My Dream Kitten will grow the category and give even more choice to gift buyers,’ says Character Options’ Mark Hunt.
Read More »Character regenerates Doctor Who master toy license following female Doctor reveal
The firm has renewed its deal as master toy licensee for the BBC property as Jodie Whittaker steps into the Doctor's shoes.
Read More »Character Options signs Teletubbies for further three years
The deal, which now runs until 2020, is for worldwide manufacturing rights with UK distribution and will see Character Options adding further plush and plastic toys to the range.
Read More »Character Options’ SoundMoovz launches at UK retail with MenKind
MenKind will enjoy a two week exclusivity of the product tipped to be a top seller for the second half of the year leading in to the Christmas period.
Read More »Character Options launches SoundMoovz at celeb-filled London party
Press and celebrities gathered to witness the launch of the new wearable tech gadget that lets users make music by moving.
Read More »Character Options’ SoundMoovz heads to Westfield
Brand ambassador, Hakeem Onibudo, put on a display of streetdance featuring SoundMoovz.
Read More »Character Options appoints ambassador for SoundMoovz launch
Youth dance leader Hakeem Onibudo in on board to lead the marketing campaign for the wearable music toy.
Read More »Character Group releases first-half financials
The firm's performance reaches expectations despite a weak pound.
Read More »Character Options readies for Tiddlytubbies toys launch this July
“We have received a high demand for the Tiddlytubbies from both retailers and consumers, following their introduction to the series."
Read More »Character Group posts 22.5 per cent pre-tax profit in latest preliminary results
Product lines from Peppa Pig, Little Live Pets and Teletubbies have driven the company growth results for the year ended August 31st 2016.
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