Tag Archives: BTS

Aurora World picks up pan-European plush toy license for BTS and Line Friends’ BT21

Aurora World has been awarded a pan-European plush toy license for BT21, a series of globally revered characters developed by the character brand, Line Friends and the K-Pop sensation, BTS. The agreement was brokered by WildBrain CPLG. The contract, which runs from June 1, 2019 to Dec, 31, 2021, will …

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Mattel finds strength in BTS, Barbie and Toy Story 4 amid Q3 financials

The K-Pop sensation, BTS has helped Mattel to a positive third quarter result, after the launch of the band’s own doll line helped gross sales in the international segment grow by ten per cent. The pop outfit was joined by other strong performing licenses in the Mattel portfolio, including Barbie, …

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Mattel launches BTS collectable mini figures in latest K-Pop collab

Mattel is making a play for the pop culture collectables market with the launch of a new line of mini figures inspired by the global phenomenon and K-Pop band, BTS. The toymaker made the announcement via Twitter when it declared: “Because who doesn’t love tiny surprises?!? Show you love by …

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