Attendees to Brand Licensing Europe, which took place at ExCeL London last week, participated in 2,669 pre-booked meetings and many hundreds more arranged spontaneously during the three-day show, resulting in one exhibitor hailing the event a ‘triumphant return’. BLE was back in person after more than two years away to …
Read More »UNICEF playbook aims to combat stereotyping in advertising
UNICEF and The LEGO Group have collaborated on a playbook for business audiences to provide starting points for defining the different types of stereotyping in advertising that can have a harmful impact on a child’s well-being and development. Children need diverse role models who can positively impact their perceptions of …
Read More »