Tag Archives: board games

Indie Insight at Heffers Games: “Shoppers tells us there is a joy and satisfaction in shopping in person”

Over the course of the last six years, Cambridge bookshop, Heffers has transformed its prime Trinity Street location into a haven of the local board gaming community, with an offering and insight so revered, that even the year’s instability around the coronavirus pandemic hasn’t stopped it winning retail awards. A …

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Asmodee Group undertakes thesis project into the developmental impact of playing board games

Asmodee Group, the parent company of Asmodee UK is undertaking its first thesis project exploring the impact of playing board games on cognitive functional development. Supported by its Asmodee Research development, the thesis is the company’s latest effort to promote better understanding of the effects of play on adults and …

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HABA to build its presence in the UK toy market through Amaroni partnership

The German toy manufacturer, HABA, has revealed its plans to build its presence in the UK toy market, having appointed Amaroni as its British sales distributor for HABA toys and games. The deal will kick in to effect from the end of 2020 onwards. For the past year, Amaroni has …

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TOMY partners with The Student Housing Company to support student wellbeing amid Covid-19

TOMY has teamed up with The Student Housing Company to help expand a current student wellbeing programme with the launch of a scheme designed to help students build friendships and have fun in a safe, Covid-19 compliant environment. Called #SafeSocials, the campaign has been devised as a means of softening …

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Home Help: How the pandemic has seen toy companies transition into support networks for families

Demand for toy brands to act beyond their products and offer supporting services to parents and families is tipped to continue into 2021 and beyond, as companies across the industry continue to transition into resources and networks for their audiences. The evolution of the traditional toy company has become part …

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Asmodee picks up The Sock Game for UK toy trade distribution

The Sock Game has been added to Asmodee UK’s Family Game range with a fresh new look coming for 2021, as the tabletop and board gaming giant becomes the exclusive UK distributor for the popular party game. The Sock Game first landed on retailer’s shelves in 2018, rising in popularity …

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Asmodee and Catan Studios celebrate 25 years of tabletop title that ‘gave way to modern games renaissance’

Asmodee and Catan Studios have marked a quarter of a century of the tabletop title Catan with the launch of a special, 25th Anniversary Edition, a roll-out that includes a five to six player extension, custom dice, iridescent player pieces and more. Honouring 25 years since the launch of Catan …

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OPINION – Hurrah for the madding crowd: How crowdfunding is fueling the flames of fandom

It’s like the old Funko strapline says: Everybody’s a fan of something. It’s no secret that adult fandom has become an increasingly important market to the toy industry and pop culture scene in general, but – with limited shelf space among retailers – just how can brands and manufacturers cater …

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YouTube comedy channel Jacksfilms finds Kickstarter success for YIAY: The Board Game

The YouTube comedy channel, Jacksfilms, has made the leap from the virtual to the physical with the launch of its YIAY: The Board Game Kickstarter campaign, a project that has already hit 1300 per cent of its crowdfunding target. YIAY: The Board Game is the physical version of the popular …

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Ghoulish games: Board gaming’s undying relationship with the horror genre

It’s a perennial favourite among the gaming enthusiast, from zombie hordes and haunted mansions, to murderous slashers and the escape room scene – the horror genre (or spooky, gothic, spine-tingling – whatever you want to call it) it all just seems to work on the board game platform. Just as …

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