Tag Archives: Bloopies

IMC Toys hails launch of new content and e-commerce platform ‘a monumental moment’ for the firm

IMC Toys has billed the launch of a new platform that combines content with e-commerce by suggesting products based on videos being watched and driving viewers directly to retailers as a “monumental moment” for the international toy firm. Through its Kitoon OTT (Over-The-Top) platform, IMC Toys has become the first …

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IMC Toys confident that Bloopies Shellies will be “an absolute success” in 2020

IMC Toys is confident that its newest launch – a range of mermaid collectables called Shellies – will be nothing short of “an absolute success” for 2020. The miniature mermaid collectables were revealed at London Toy Fair in January where they reportedly received ‘a great response from customers’. Following on …

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