ToyNews Toy industry news: business, marketing, retail, wholesale and distribution
Alpha Animation & Toys UK has recruited toy industry professional, Anne-Marie Noon to the marketing team at a time of ‘impressive growth for the global animation and entertainment group.’ Noon boasts an impressive background in the toy industry that includes stints in toy buying at John Lewis & Partners, followed …
Read More »Revell and Alpha Animation launch Super Wings kits with heavyweight digital campaign
Revell has struck upon a new deal with Alpha Animation to develop and launch a range of Super Wings themed construction kits to its popular Revell Junior Kit range. The new range is set to take off with a raft of digital marketing campaigns aimed at the core audience of …
Read More »Alpha Animation’s Super Wings takes festive flight with Flybe
The initiative saw the partnership whisk a group of children from the Children’s Cancer Unity Charity from George Best Belfast City Airport to meet Santa.
Read More »Alpha Animation celebrates as Superwings is named in NPD’s top ten new properties
The brand has clocked up millions in global sales and in the UK the launch of a robust licensing programme and broadcast deals across Tiny Pop and Cartoonito has helped meet increasing demand for the property.
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