WigWam Toys awarded Good Toy Guide's Retailer of the Month

The Brighton-based store has been handed this month’s accolade for its ‘innovative and exciting’ range of toys as well as its dedication to children’s development.
Publish date:
Social count:

Independent toy retailer, WigWam Toys has been awarded the Good Toy Guide’s December Retailer of the Month.

The Brighton-based store has been handed this month’s accolade for its ‘innovative and exciting’ range of toys as well as its dedication to children’s development.

Originally founded in 2001, the store was bought by Clair Letton and Jesse Marshall and re-opened on April 20th, 2013.

Since then, the owners have immersed the business in the local community, supporting local makers, organizing events to develop, grow and support locals and offer ‘an alternative model to big business.’

“We are both big kids who love to play, we are passionate about what we do and love nothing more than a day in the shop, chatting to our customers,” said Letton.

“We believe that childhood is sort, especially in today’s modern world. We want our children to stay kids for as long as possible and the products we stock reflect that.

“We pride ourselves in sourcing beautiful, design led toys and gifts that don’t cost the earth and fire up little imaginations. We both look forward to many more years messing about with toys.”

Founder of the Good toy Guide, Dr. Amanda Gummer, added: “We are delighted to support exciting new independent shops that chose innovative and exciting toys that are great for children’s development.

“We are looking forward to watching the WigWam team go from strength to strength and hope to see them at Toy Fair.”


Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.


UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.