Wal-Mart to offer $10 Christmas toys - ToyNews

Wal-Mart to offer $10 Christmas toys

US chain attempts to fight recession with 100 toys priced at $10
Author:
Publish date:
5_Pocoyo.jpg

In addition, Wal-Mart says it will match any local competitor's price on the same toy if it falls below $10.

The retailer offered a similar discounted line-up last year, though that only extended to 10 toys.

Wal-Mart says the 2009 offer will include tops brands such as Transformers and Barbie.

It added that research shows that 70 per cent of its customers plan to start their Christmas shopping before Halloween.

Related

5_Pocoyo.jpg

Christmas sales lag

This year?s market is behind by two weeks compared to 2006, according to Toy Retailers Association chairman Gary Grant.

Featured Jobs

Copyrights Group

Marketing Manager

The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.