Hexbug Warriors will launch exclusively in Toys R Us stores later this month.
Other retailers will be stocking the toys from Boxing Day, making the new line exclusive to TRU for approximately three months.
The latest Hexbug brand extension sees battling gameplay added to the successful vibrating bug toys.
Kids can customise their warriors with different weapons and armour to outmanoeuvre their opponents in new Battle Arena and Stadium play-sets. The bugs feature damage indicator lights and shock sensors.
One fully armoured warrior will retail at £7.99 while play-sets will range from £19.99 to £29.99.
Hexbug Warriors launched in the US last month.
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