Tots 100 unveils most talked about brands

Blogger forum unveils the brands most talked about on social media sites in the UK.
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Lego topped the list, with other toy firms and brands including John Crane, Duplo, Disney, Play-Doh, Power Rangers, Chuggington and Harry Potter also featuring. Retailers including Tesco, John Lewis, Toys R Us, Morrisons, Sainsburys and Boots were in the top 50.

The use of Twitter, Facebook and a blog all helped to raise the profile of top 50 company John Crane, along with a competition run with retailer, Dillons ToyBox and another with Bonusprint and When I Was a Kid.

Head of marketing, Helen Davis, commented: "We've invested a lot of hours into social media and formed excellent relationships; this is testament to our hard work and fantastic that we're now seeing the rewards of our efforts. There is certainly more to come from John Crane."

1. Lego
2. Center Parcs
3. Harry Potter
4. Chad Valley
5. Netmums
6. Chuggington
7. Persil
8. BBC
9. Disney
10. Sky Bingo
11. Duplo
12. Innocent
13. Tesco
14. Green & Black
15. Oreo
16. John Lewis
17. Zumba
18. WeightWatchers
19. iPad
20. Mumsnet
21. Toys R Us
22. Totseat
23. Vosene
24. Morphy Richards
25. Huggies
26. Lollibop
27. CyberMummy
28. CBeebies
29. Nintendo DS
30. Kindle
31. Toblerone
32. Transformers
33. Calpol
34. Play-Doh
35. Jaffa Cakes
36. Pimms
37. Mencap
38. Morrisons
39. Sainsburys
40. Schwartz
41. Primark
42. Dairylea
43. Daz
44. Vauxhall
45. Kodak
46. Power Rangers
47. John Crane
48. Go Ape
49. Boots
50. Robinsons


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