The Entertainer plans new digital services with Rackspace

The UK toy chain has appointed Rackspace Private Cloud to power its e-commerce offering through channel partner, Conexus.
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The Entertainer is revamping its online initiative with new abilities to manage traffic spikes and launch new digital services in the pipeline.

The UK toy chain has appointed Rackspace Private Cloud to power its e-commerce offering through channel partner, Conexus.

Through the partnership, the retailer aims to enhance its digital offering and maintain its stronghold on the online trading scene, such as dealing with seasonal traffic spikes.

The Entertainer teamed with Conexus to launch its Click and Collect initiative, now a fundamental element to the retailer’s offering.

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