Raa Raa and The Entertainer team up over Easter

The retailer hosts Raa Raa themed activities as the character tours Westfield shopping centres.
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Raa Raa the Noisy Lion has been going down a storm with audiences at a series of appearances at Westfield shopping centres throughout the school holidays.

The Entertainer offered a free Raa Raa DVD with every purchase from Tomy's toy line and gave kids the chance to take part in a treasure hunt to win a goody bag.

The Easter tour kicked off with a visit to Westfield London on April 2nd, followed by Westfield Derby and Westfield Merry Hill, where over 1,500 children attended.

Licensing.biz has the full story.


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The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.