Penguin plush sales up 300 per cent on eBay

2,638 penguin toys have been sold on eBay between November 6th and November 17th, equating to an average of 240 toys sold a day.
Publish date:
Social count:

Sales of penguin toys on eBay have surged by 300 per cent in the weeks since John Lewis aired its Christmas advert.

Monty and Mabel, the male and female penguin toys from the retailer featured in the Christmas campaign, sold out online within 24 hours.

Shoppers since took to eBay to source the must have plush penguins, with reports of sales hitting as much as £499 for a cuddly toy.

Now, the Independent reports that 2,638 penguin toys have been sold on eBay between November 6th and November 17th, equating to an average of 240 toys sold a day.

Meanwhile, plush specialist Intelex is also expecting sales of its own line of cuddly penguins to receive a boost off the back of the advert, while shoppers continue to search for the plush creatures, with reports of 6000 searches for Monty the Penguin on eBay in the last week alone.


Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.


UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.