Mothercare launches comprehensive shopping app - ToyNews

Mothercare launches comprehensive shopping app

New software aims to be the 'must-have companion for busy new mums and mums-to-be.
Author:
Publish date:
5_Screen shot 2013-01-15 at 11.36.01.jpg

Mothercare has broadened its multi-channel offering with a new app that's chock-full of bells, whistles and other potentially useful features.

Billed as 'the smart, must-have companion for busy new mums and mums-to-be', the free iPhone-only app's features include:

Browsing with full product details, multiple images and zoom, product videos and customer reviews and ratings.

A barcode scanner to view images, videos and additional product details in-store.

* 'My lists', so mums can keep track of their favourite Mothercare products.

* A baby names feature to search the names, meanings and origins of more than 18,000 baby name.

* Blogging for mums to share their pregnancy or offspring related experiences.

* A baby timer for keeping a record of kicks, contractions feeds and sleeps.

* A store finder, and more.

Want to receive up to the minute toy industry news straight to your inbox? Click here to sign up for the free ToyNews Daily Digest and Newsflash services. You can also follow ToyNews on Twitter and Facebook.

Related

Featured Jobs

Copyrights Group

Marketing Manager

The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.