INDIA: 20 Hamleys stores planned

Hamleys' plan in India has now been extended to include 20 store openings over the next few years.
Publish date:

The firm will open 20 stores in India over the next six to seven years in partnership with Reliance Retail, which has a 20-year-franchise agreement with Hamleys.

Hamleys will invest around Rs1.25bn (£18.3m) in the scheme and will open its next store in Chennai in the next few months, having already opened a 21,000 square feet store in Mumbai.

"The organised retail toy market in the country is close to Rs15bn (£220.5m) and Reliance Retail will be looking to have a sizeable share in it," Bijou Kurien, president and chief executive - lifestyle, Reliance Retail, commented.

Reliance Retail will stock Hamleys merchandise, but also products that are exclusively available to the UK retailer.


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