Hamleys brings Indian expansion plans forward

The retailer now wants to have 20 stores in India by 2016.
Author:
Publish date:
11_Hamleys India.jpg

Hamleys had originally planned to initiate its India campaign in two years time. Now the roll-out will commence this year, adding 20 shops over the next five years, rather than seven.

If Hamleys fulfils its Indian ambition, it could end up have more stores there than it currently does altogether. Excluding its premises in Mumbai and Chenai, Hamleys operates 14 stores worldwide.

Sudhir Pai, Hamleys' partner in India, told The Times: "All of our stores put together could end up being bigger than that of the franchisee."

He added: "We want to expand much faster than what was in our contractual agreement because the response has been so encouraging."

The news follows yesterdays estimates that the Indian toy industry was worth £225 million last financial year.

Related

Featured Jobs

GAMEPLAN LOGO 3D hi res

Marketing Director UK

Gameplan I Southeast of England I Salary: Competitive I Date Published Monday 7th January 2019

Rainbow logo landscape_home of classic Final

Product Manager

Rainbow Designs Ltd I Olympia, London I Salary: Competitive I Date Published Wednesday 16th January 2019