FEATURE: Online toy retail rankings - ToyNews

FEATURE: Online toy retail rankings

Online specialist, Brandbank, has examined who is doing the best job of selling toys online.
Author:
Publish date:
1796_mypictr_300x300(2).jpg

The new study has rated the top toy websites across a number of criteria from presentation to ease of use.

Broadbank’s report finds that Amazon.co.uk, Early Learning Centre and Argos websites perform most highly, each providing a sophisticated purchasing environment. However, no toy retailer’s site was rated higher than 5.5 out of ten. The conclusion is that there is great scope for toy retailers to enhance product display and usability to improve the purchasing environment for consumers.

To read the full report, please click here.

Related

1653_mypictr_300x300(2).jpg

Online toy retail rankings

Research from online specialist Brandbank has examined who is doing the best job of selling toys online. The new study has rated the top toy websites across a number of criteria from presentation to ease of use.

Featured Jobs

Copyrights Group

Marketing Manager

The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.