BTHA shuffles retail awards

The BTHA has altered the format of its Toy Retailer awards, creating new nationwide categories.
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From next year, entrants to the Toy Retailer of the Year Awards will compete nationally in like-for-like categories. Previously the competition has been divided into regional sections.

The new categories will be as follows:

  • Best small independent toy retailer (less than five stores)
  • Best large independent toy retailer (more than five stores)
  • Best national multiple toy retailer
  • Best toy department (grocer)
  • Best toy department (catalogue retailer)
  • Best online toy retailer
  • Best overall toy retailer for UK and Ireland

The entry process has been further refined to allow self-nominations in addition to nominations from BTHA members and agents. The opening date for entries is 11th May 2009.

Any store that wishes to nominate itself for entry in any one of the categories should email full contact details to Natasha Crookes who will be sending out application forms in May.

Nominated retailers will be required to complete a detailed entry form and submit a series of images to reach the next stage. The finalists will be announced before Christmas with the winners being unveiled alongside the Toy of the Year Award winners at the industry’s annual gala evening in January.

"The changes we are introducing to the Toy Retailer Awards will make for a fairer competition all round. No longer will we have instances of, for example, a small independent going head to head with Tesco, or a branch of The Entertainer battling against Argos: everyone will be competing on a level playing field," commented Natasha Crookes, BTHA’s Director of Communications.


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