MessagePetz, a wi-fi enabled teddy bear, has launched on crowd funding site Kickstarter today and hopes to raise $45,000 from backing.
The new teddy bear uses wi-fi technology to enable parents and children to communicate and send the MessagePetz bear a personalised message from the free companion app on any smartphone.
The bear's LED heart will then light up to let children know a message is waiting before displaying the message on the bear's screen.
Early backers in the crowd funding scheme will receive their own bear at a 'special' price of $89.
Glenn Jones, co-founder and CEO of MessagePetz, said: "Being away from your kids can be one of the most difficult things a parent can go through.
"It gives me peace of mind to know that even when I'm far away, my son can snuggle up to one of the MessagePetz Bears and know I'm thinking of him.
"MesagePetz is like a Teddy Ruxpin for the smartphone generation."
A child can let their parents know they have received a message by hugging the bear, automatically replying without the need of a smartphone as custom replies can be written in advance.
MessagePetz are expected to start shipping by December 2013. The bears are available to pre-order on the Kickstarter page: http://www.kickstarter.com/profile/messagepetz
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