A new crowdfunding platform focused on the toy industry has launched in the form of ToyBacker.
ToyBacker, created by Carlos Lopez and Jason Reilley, is dedicated to 'toys, inventors, developers, start-ups and everyday people with extraordinary toy ideas'.
Although ToyBacker can be used to seek crowdfunding for any purpose or product, toy-related crowdfunding projects get top priority.
ToyBacker only collects its four per cent fee from successful crowdfunding campaigns, a strategy the firm believes makes every new crowdfunding project a risk-free proposition.
'We have many exciting campaigns lined up, ready to go live next week so sign up now to be the first to know about them,' read a statement from the ToyBacker team.
'We cannot share much about the initial campaigns right now but we assure you all of them have some very cool backer rewards. (Shall we say some rewards are limited? So the earlier you know the earlier you can react!)'.
Check out the new ToyBacker site here.