Toy-focused crowdfunding platform ToyBacker launches

Site is dedicated to 'toys, inventors, developers, start-ups and everyday people with extraordinary toy ideas'.
Publish date:
Social count:

A new crowdfunding platform focused on the toy industry has launched in the form of ToyBacker.

ToyBacker, created by Carlos Lopez and Jason Reilley, is dedicated to 'toys, inventors, developers, start-ups and everyday people with extraordinary toy ideas'.

Although ToyBacker can be used to seek crowdfunding for any purpose or product, toy-related crowdfunding projects get top priority.

ToyBacker only collects its four per cent fee from successful crowdfunding campaigns, a strategy the firm believes makes every new crowdfunding project a risk-free proposition.

'We have many exciting campaigns lined up, ready to go live next week so sign up now to be the first to know about them,' read a statement from the ToyBacker team.

'We cannot share much about the initial campaigns right now but we assure you all of them have some very cool backer rewards. (Shall we say some rewards are limited? So the earlier you know the earlier you can react!)'.

Check out the new ToyBacker site here.



Inventor focus: Dragons' Den

It’s one of the more daunting ways of getting a toy to market, but Dragons’ Den gives toy inventors opportunities for funding, advise and exposure. Billy Langsworthy talks to those who survived the Den.

Toy & Game Inventors Workshop 2014 review

The first Toy & Game Inventors Workshop took place in September, as budding toy creators grasped the opportunity to pitch their ideas to some of the biggest companies in the industry. Billy Langsworthy reviews the event and explains how it marks the beginning for a new inventor-shaped string to ToyNews’ bow.


All hail crowdfunding

The world of crowdfunding is playing an increasingly important part in deciding which toys end up in the hands of consumers. Toyology’s Peter Jenkinson explains why it deserves to be taken seriously by our industry.

Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.


UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.