Good Toy Guide's Toy Clinic returns to Toy Fair

In celebration of the launch of the Good App Guide, the clinic will be offering additional advice on the development of digital content and app related toys.
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The Good Toy Guide's Toy Clinic will be returning to this year's Toy Fair.

In celebration of the launch of the Good App Guide, the clinic will be offering additional advice on the development of digital content and app related toys.

Following the success of the toy clinics at the 2013 London Toy Fair, bookable slots are now available with the Good Toy Guide team for anyone with a new toy at any stage of development.

The 2013 London Toy Fair saw the firm offer advice, reviews and feedback to various new companies, including one of last year's biggest success stories, Karisma Kidz.

Having booked a slot with Dr Amanda Gummer, Karisma Kidz founder, Erika Brodnock followed feedback that enabled her to approach major distributors to discuss the toys and the Moodville brand.

The firm has since signed deals with O2, moon.com and KD UK, makers of the Kurio.

Brodnock said: "The Toy Clinic was incredibly valuable. It gave me insight into the toy industry and child development that enabled me to really understand and hone my product to meet the needs of my target audience.

"I really appreciate the friendly approach and no-nonsense advice I got from Amanda Gummer and the Good Toy Guide team. It made improving and pitching my products so much less daunting. I would recommend these Clinics to anyone."

To book a slot at the Toy Fair Clinic contact marketing@goodtoyguide.com.

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