Yo-yo revival expected in 2010

Manufacturers ready ranges in what is set to be another strong year in the toy?s cycle.
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Re:creation is convinced the next yo-yo craze is about to happen. Paul Hayes, brands director, commented:

"Yo-yos are always in demand due to the infinite variety of tricks possible and represent great value in a highly portable format.

“Every few years this demand soars to a level where everyone wants one and collecting really kicks in. We know sales of yo-yos in the US have taken off recently and believe this is just about to happen here.”

For this reason, the firm is launching the Pocket Pro range in 2010. The innovative range features high performance, affordable aluminium styles and novelty versions with real insects such as scorpions and beetles encased within the design.

Esdevium has recently signed as exclusive UK distributor of Yoyo Factory premier quality yo-yos in 2010. The firm will be showing a range at Toy Fair, with prices running from £2.99 to £14.99 - £19.99 and all the way up to £100.

Wind Designs already supplies a wide range of yo-yo’s and is adding new models for this year from Yo2, Power Yo and Henry’s.

Asobi is also launching Eco Yo-yos, made from sustainable hardwood and printed with six designs. The product comes in counter displays and retails for £5.99.

MD Thierry Bourret commented: "We are very excited about this development, which is likely to build big business for us in the first half of 2010."

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