Worlds Apart gets Ready For Bed in Trafalgar Square

Six year-old Sophia travels from Canada to London to promote the campaign.
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Having made a video for You Tube last year about Ready For Bed Week (25th October – 31st October 2009), Sophia was invited to London by Worlds Apart this year and has been tucked up in bed in London’s Trafalgar Square.

Ready for Bed Week was created to support the Ready Room range of beds, storage and furniture, offering parents hints and tips to help make bedtime fun whilst adhering to a sensible routine.

The campaign provides beds for children around the world who do not have anywhere comfortable to sleep.

Andy Cooper at Worlds Apart said: “Ready for Bed Week has given us a great opportunity to highlight the benefits that the Ready Room range can bring to helping establish a good night time routine for young children that will hopefully last well into the teen years.

“Sophia has been a fantastic ambassador for the campaign and we are proud to have been able to support such a worthwhile cause along the way”.

Visit www.readyforbedweek.com to view Sophia’s video and from the trip to London. Plus there’s still time to download a reward chart and help Worlds Apart provide more bed kits for Sleeping Children Around the World.

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