Worlds Apart backs Annual Giant Sleepover

Company creates the biggest ever Readybed for the record breaking attempt.
Author:
Publish date:
Social count:
0
1902_mypictr_300x300(2).jpg

Tomorrow, Saturday June 19th sees the 7th Annual Giant Sleepover, which is set to involve over 20,000 children in the UK, who hope to break the Guinness World Record for the world’s largest sleepover over 24 hours.

Measuring two metres tall by 17.5 metres wide Worlds Apart’s bed has been designed to fit more than 40 children. It has been specially made for the event’s flagship venue, Hamleys in London’s Regent Street.

Andy Cooper, marketing director, Worlds Apart said: “We’re celebrating ten years of the Readybed later this year, and having made and sold eight million Readybeds since we first introduced them, we thought making a giant Readybed for the Giant Sleepover would be fantastic way to celebrate our special birthday year.

“We hope the scouts have a great time and raise lots of money for their chosen charity, and we’d also like to extend our warm thanks to Hamleys for kindly offering to host this very special sleepover.”

Brian Adcock, representing The Giant Sleepover added: “We’ve been running the Giant Sleepover for a number of years now but this is the first time we’ve had a giant inflatable sleeping bag.

“It’s the only one of its kind so we may be setting another record for the most kids sleeping in a Readybed too.”

Related

Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.

Liberty

UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.