Having been with MGA Entertainment for two and a half years, Michelle Lilley’s reign as marketing manager of Little Tikes has seen the brand go from strength to strength.
She has forged solid relationships with world-class family brands such as Butlins, and has managed to get Little Tikes working with celebrity ambassadors, teaming with Greg Rutherford on the Little Trikers campaign.
As one nominee stated: “With a passion and the determination to get Little Tikes to the top, there is really nothing that this woman cannot do.”
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