Pascoe became Hasbro's general manager, UK and Ireland in 2010, going on to also add Nordic and Benelux to her remit.
As well as running Hasbro, she has also been an amazing leader as Chair of the Toy Trust. She has worked to highlight where the funds go and expanded the events so more of the industry can get involved (even the less sporty ones).
"She always makes time to listen and give sage advice," offered one exec.
The ToyNews Women of the Year 2015 networking and awards event will take place on Thursday, July 16th at Home House, London. Winners for Rising Star, Innovator, Marketeer (sponsored by Norton & Co) and Woman of the Year will be chosen from the top 100. Simply email firstname.lastname@example.org to vote.