Warner Bros Consumer Products has signed up Giochi Preziosi Spa as the master toy licensee for Tom and Jerry in Western Europe and Turkey.
The new three-year deal will see the launch of products such as Classic Chaos and deluxe Tag Team figure assortments, Madness Mayhem play-sets and Whack and Win action games.
To read the full story on sister site, Licensing.biz, simply click here.
Want to receive up to the minute toy industry news straight to your inbox? Click here to sign up for the free ToyNews Daily Digest and Newsflash services. You can also follow ToyNews on Twitter and Facebook.